Content Strategy

Develop and document an Integrated Content Strategy that unifies all elements to consistently deliver your brand story across digital channels and at every stage of the buying cycle.
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The content strategy document includes:

1. Strategic Messaging Framework
2. Buyer Personas and Buying Stages
3. Content Audit and Mapping
4. Editorial Calendar / Content Plan
5. Content Marketing Plan
6. Content Workflow and Governance
7. Content Performance Metrics​

​Learn more about our content strategy services 
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Content Marketing

Create and implement a tactical content marketing plan to build awareness, engage customers and generate leads.

This includes:

1. Content Calendar Development
2. Content Creation
3. Search Engine Optimisation (SEO)
4. Social Media Marketing
5. Email Marketing
6. Paid Search & Social Media Advertising
7. Performance Measurement & Reporting

​Learn more about our content marketing services 
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B2B Event Production & Marketing

Research, produce and market B2B events that inspire, educate and connect with your customers and prospects.

1. Event Strategy
2. Event Production
3. Event Marketing

​Learn more about our B2B event production & marketing services 
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Content Writing

 Produce content designed to evolve with your target market, and enhance online customer experience and engagement.

Content writing capabilities:

1. Website content
2. Product brochures
3. Whitepapers and ebooks
4. Blogs and social media content
5. Communication materials and sales tools
6. ​Content for presentations, videos, games and animations
7. Business plans and training manuals
8. Advertising and promotions

​Learn more about our content writing services 
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Content Development for Email Marketing, Demand Generation and Lead Nurturing

​Develop targeted content that engages with customers and prospects at every stage of the buying cycle.

1. Content planning and campaign management
2. Content development for EDMs and Landing pages 

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Contact us for a quote now

“Ritchie wrote all the content on our current website. He was great to work with, and produced content that really captured what my company was about. Unlike most copywriters, Ritchie took a very strategic approach, and tried to fully understand my business. I would be very happy to recommend Ritchie for any content project – big or small.”
- Managing Director, Wayfield Group

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